The Premier Online Marketing, Web Design and ECommerce Firm

The Premier Online Marketing, Web Design and ECommerce Firm
Welcome to Premier Spot iMarketing's Blog. PremierSpot specializes in providing professional Web Design, Online Marketing and E Commerce solutions for our clients.

Thursday, January 20, 2005

The "nofollow" Tag

This is big news for the search engine industry, and it's important that search engine optimizers and website owners take notice.

Google has introduced a new link tag, and it's ultimately designed to tell the search engines to ignore the link when it comes to calculating their algorithm. This new link tag is called rel="nofollow" and it can be added to any typical href link. By adding the tag to a link on your site, you're telling the search engines to ignore it. According to Google, "From now on, when Google sees the attribute (rel="nofollow") on hyperlinks, those links won't get any credit when we rank websites in our search results."

Yahoo!, MSN Search, and other search engines are taking Google's lead and beginning to recognize this new link tag called the (rel="nofollow") tag.

This new (rel="nofollow") tag, though, may begin to be used on many other sites--you can begin using it immediately, in fact.

Some website directory owners might consider adding links to their directory but only removing the (rel="nofollow") tag if the link submitter pays them to remove the (rel="nofollow") tag.

Google recently commented on the issue, "We think any piece of software that allows others to add links to an author's site (including guestbooks, visitor stats, or referrer lists) can use this attribute. We're working primarily with blog software makers for now because blogs are such a common target."

According to Ken Moss, the General Manger of MSN Search Dev & Test, "Any link with this tag will indicate to a crawler it is not necessarily approved by this page and shouldn’t be followed nor contribute weight for ranking...Over the coming weeks, our MSNBot crawler will start respecting this new tag, and sometime after that MSN Spaces will start to support this as well."

Wednesday, January 19, 2005

Blogs and SEO

If you are wondering if Blogs help in the search engines type in "Triple Grande Caramel Mocha"

I'm #3 and #4 in google. I was after about 10 days after starting blog. If you want to start a blog email Eric Fransen and I'll teach you how to do it the right way.

Eric

Two Harbors, MN

Search Engine Optimization (SEO) is the next big thing for small business owners. It doesn't matter if you have a website and nobody can find it. Premier Spot helps small business owners achieve top ranking in the search engines. Some of the things that we do to help two harbors, mn area businesses are:

One of the biggest things that website owners forget is that the SEO process is a marathon... not a sprint. It's takes working on the site every week and you'll slowly get to where you need to be. I currently manage the SEO of over 40 websites and I'm confident I can help your site.
A typical month of SEO would consist of:

1) Add inbound links to website (Average at least 2/week for all my sites, and
one week/month I concentrate on links for all my sites and try to get 10 links
/site.) It might not sound like much, but they really start to add up over
time. The great part about links is that once a bunch of links are out there
other sites pick them up more and more.

2) I read SEO websites and forums on a daily basis. When the search engines
tweak what they are looking for I can respond immediatley and make the
appropriate changes to each of my sites.

3) I usually re-optimize each of my sites at least once per month depending on
how they are ranking in the search engines.

4) Add appropriate doorway pages that are relevent to the websites location,
industry, etc. I don't add any pages that could be harmful to the websites
ranking.

5) Check search engine rankings in Google, MSN, and Yahoo once each week to make
sure the rankings are staying steady or improving.

6) Monitor stats on a weekly basis and run full reports once/month.

7) Provide SEO consultation services and advice to my clients.

If you are interested in speaking with Eric email eric@premierspot.biz